Growing up I can always remembering going to Block Buster to get the latest rental on the movies. The store was so beneficial for people because you can watch a movie by renting the movie. Over time as things changed, and a new & improved software was created. It allowed people to watch many of movies from their location. Netflix was the name of the new software that made a difference in people’s leisure time. In 1997 Reed Hastings, and Mark Rudolph changed the dynamics, and culture of streaming media, video on demand online, and DVD through email. These two young men had a remarkable dream, and made it more accessible for everyone. Netflix purpose was to become the best global entertainment distribution service, licensing entertainment content around the world, and creating markets that are accessible to film makers according to “Netflix Inc”.
Of course by having an impactful creation worldwide it would establish a sense of culture expectancy. Netflix has seven key culture component that they abide by. The seven things are values are what we value, high performance, freedom & responsibility, context, not control, and highly aligned loosely coupled, pay top market, promotions and development. Those are the seven key assets that typically that makes the reputation of this successful company. First they have implemented some very important rules that they stand by. These rules makes the employee’s job more accessible, and flexible. The reasoning behind that statement is because two of the aspects are high performance, and freedom & responsibility. Netflix expects maximum effort, and assets around their company not liabilities. Netflix also states they have a certain type of skills and behavioral characteristics they have installed for their employees to follow. Showing, and teaching the employees etiquette is another reason why this company is unique. Netflix stands out with different things that they require within their employees. This shows that the company have some intensity for being competitive. They require these different characteristics in their employees to recruit and hire the best. It also lets you know that they have high expectations for their employees.
Also they suggest, and require you to get your freedom, but be responsible. This rule is a reminder for employees to allow them to get their freedom, but be responsible while you are doing it. The culture foster a successful organization because it allow one to be comfortable at all times. The organization employees loving working for them. The more everyone is comfortable, and enjoying it, the company will continue to be successful.
Netflix culture Is similar to my organization that I have started. Brothers in Action is an organization that was created to help with the division in conversations, and dialogues through all men on campus. It was created to allow some males to have a sense of comfortability through an organization on campus. In comparison Netflix have a sense of similar organization. If everyone if feeling involved in the organization, and everyone is comfortable it will increase the effectiveness of the organization. After a small comparison of Netflix and Brothers In Action culturally I found another similarity. High performance is something we take deep pride in. Whenever we are preparing for an event or doing community engagement projects we urge for high performance. When you perform highly, and complete a task that you prepared yourself for you gain confidence collectively, and it’s a great feeling. In my opinion for you to have a successful organization or work well in a group everyone needs to be involved.
As shown Netflix is a company that is moving forward, and finding new ways and ideas for it to improve. Over the years it has made remarkable innovations, and as technology increases I am excited to see what Netflix has in store.